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So, you have a new listing. You’ve had all the paperwork done – submitted all the requirements, took nice photos and ensured that everything in the home is in order and is in crisp shape. But, it doesn’t end there. You know that more than getting breathtaking photos of the property and doing the technical stuff – marketing the home should be at the top of your list. And the right choice of words make a great marketing partner.
Marketing the home these days is quite easier because of the present mediums available to showcase the property to as many people as possible. Social media plays a huge role in Real Estate marketing that it becomes an indispensable tool for any REALTOR® like you.
Social Media, advertising websites such as Zillow, Trulia, Kijiji, Craiglist and the likes pave the way for new ways to increase your audience reach. When the market is good, you’re able to sell a property in the shortest amount of time possible.
But, the words you use when you market any property is quite imperative to your success. It is suggested to use power words to bring about more impact to what you’re selling. Real Estate marketing is a play of words and you have to be careful in what you say or it may mean losing a potential buyer! I find this article very helpful if you want to find out what words to use and to not use when describing the home you’re selling. Here’s the LINK to the article, read on and let me know your thoughts on the comments section.
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Business Consulting for REALTORS® & Entrepreneurs.